Interact with your followers

While it Interact with your followerscan be tempting to just “set it and forget it,” the most value from social media will come from interacting with your followers. If you’re lucky enough to get people to comment on your posts, it’s worthwhile to take the time to respond. You can even respond to comments right from your automation tool if you choose Buffer or Hootsuite. Again, this can be a weekly task—although people will appreciate faster response times.

Step 5. Track results and tweak overInteract with your followers time

One of the reasons most businesses fail with social media is that they aren’t setting goals or tracking progress. Interact with your followersHow industry email list can you know if something is doing well if you aren’t tracking it? Buffer and Hootsuite offer analytics to see how well your posts are doing, along with valuable information like which posts are performing the best and which times of day are best for posting. Use this information to tweak your strategy and post more of what’s working.This could just as easily be a product offering instead of an email opt-in, but it doesn’t have to be. Email leads can be valuable too.

Step 1. Build a landing page worth reading

People often send ad clicks straight to aInteract with your followers product page or their homepage. While this can work, a BS Leads dedicated landing page is often more effective. For example, Mike created this page, which was worth reading and had a catchy title: The Tonic’s guide to being 10% happier forever By offering something of value,Interact with your followers you increase the chances of conversion. Step 2. Make an offer At the end of Mike’s article, he added a lead opt-in to get readers to join his mailing list: Email opt-in at end of landing page 

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