Strategic analysis and customer loyalty : a cutting-ge b2b platform must offer advanc mechanisms to analyze customer behaviors. Nes. Processes. Persuasion and loyalty logics. Helping the sales and marketing department to act effectively. To identify nes and trends. In a process of continuous Strategic analysis and customer loyalty improvement of commercial strategies and enhancing long-lasting […]
The omnibus directive has establish in sanctionsan increase in sanctions for violations of the rules. Ensuring greater consumer protection and greater harmonization at european level. An important step to protect consumers and establish clear and transparent rules for e-commerce operators. Promoting a more reliable and safe shopping environment for everyone. A company specializ in distribution. […]
The omnibus directive also impacts marketplace operators. Online platforms dicat to the buying and selling of products and services must provide users with a clear explanation of the criteria us to classify and present the articles bas on the search keys enter. This means that the process of classifying the articles will have to be […]
The approval of this directive in italy has l to important changes to the consumer code and ecommerce regulations. Focusing mainly on discount or price ruction announcements. Review management. Unfair commercial practices and the sanctioning regime. The points touch on by the decree closely concern both those involv in online and offline sales. One of […]
It may also include lobbying campaigns, PR or promotion even earlier, in order to prepare fertile ground for the planne premiere. Product marketing in the case of a product that has been on the market for some time should be base on similar assumptions. First, gathering information from the market and a marketing audit , […]
Marketing innovations – it happens more often than you think May 5, 2021 Marketing strategy Marketing innovations – it happens more often than you think Only the greatest can reach for marketing innovations? Contrary to appearances, no! It can be said that innovative marketing is a state of mind, and the funds you have for […]
The first day of the New Normal Summit was filled with keynotes and thought-leadership sessions. Our host Tony Todd, a veteran journalist and senior consultant at Paris communications agency Rumeur Publique, moderated the conversation and asked the questions you want answered. We had an exciting array of high-quality speakers. David JohnsonForrester David JohnsonForrester David Johnson […]
Therefore the more customer data you have, the easier it is to make changes that will bring results. With the right information, you get tangible ways to improve the areas that ne improvement, and with their implementation, the ability to develop business strategy in a sensible way. What role do these tools play in all […]
